Cordem Market Intelligence is a provider of market intelligence and analytics to strategy, marketing, and investment professionals.  We produce syndicated research.

Our specialty is using primary market research to drive to strategic insights.  We then offer these insights (as well as the data that sits behind them) to the companies and firms that can capitalize on them.

Cordem means “to the heart” in Latin.  It is a fitting name for a company whose target customers—strategy, marketing, and investment professionals—get to the “heart of the matter” quickly through a hypothesis-driven, data-centric approach. Cordem is focused on providing its customers with the solid fact base necessary to make decisions with confidence.

The name Cordem also represents the goals that led to the founding of the company. We are focused on rooting out inefficency in how market research is conducted, produced, and acquired. Today, much strategic market research and due diligence research is conducted in a manner that we believe is inefficient. This leads to excessive cost.  We believe that our model brings greater efficiency to the system, making good data available at a reasonable price.  

Finally, we believe that corporations should contribute to more than just their own bottom lines.  As a demonstration of this belief, we make contributions to worthy non-profit organizations on behalf of our research participants.  

As we mentioned above, our goal in founding this company is to root out inefficency in how market research is conducted, produced, and acquired. With this in mind, the theme of our launch is “There’s Got to be a Better Way."